--- title: Thought Leadership on How to Activate Behavior Change | Cognician | Colin Sloman description: Cognician’s blog is the go-to place for thought leadership on how to activate behavior change at work, offering powerful ideas, expert opinions, fast facts, and infographics on agile transformation, change management, digital transformation, leading change, power skills, talent management, team transformation, and other behavior change topics. image: https://info.cognician.com/hubfs/Blog%20Listing%20Page%20Images/blog-default-banner.jpg --- [![Activate Behavior Change](https://info.cognician.com/hubfs/logodark-1.svg "Activate Behavior Change")](https://www.cognician.com) - About Us - [Clients](https://info.cognician.com/clients) - [Security & Privacy](https://info.cognician.com/security-and-privacy) - [Our Team](https://info.cognician.com/our-team) - [Careers](https://info.cognician.com/cognician-careers) - [Contact Us](https://info.cognician.com/contact-us) - Our Approach - [Methodology](https://info.cognician.com/methodology) - [Features](https://info.cognician.com/features) - [Gamification](https://info.cognician.com/gamification) - Activation - [Activate Behavior Change](https://info.cognician.com/quest-collection) - [Activation Workshops](https://info.cognician.com/activation-workshops) - [Activation Courses](https://info.cognician.com/activation-foundations-certification-program) - Activate AI Adoption - [Copilot M365 Adoption](https://info.cognician.com/drive-microsoft-copilot-adoption) - [Copilot Agent Adoption](https://info.cognician.com/drive-ai-agent-adoption-with-cognicians-proven-change-platform) - [Copilot Chat Adoption](https://info.cognician.com/how-to-activate-copilot-adoption-and-empower-employees-to-work-smarter) - Resources - [Transformation Tactics](https://info.cognician.com/transformation-tactics) - [Research](https://info.cognician.com/resources) - [Thought Leadership](https://info.cognician.com/blog) - [Press](https://info.cognician.com/press-releases) - [Webinars](https://info.cognician.com/cognician-webinars) - [Log in](https://www.cognician.com/login) - [Book a Call](https://info.cognician.com/book-a-call) # Thought Leadership on How to Activate Behavior Change at Work Your source for powerful ideas, expert opinions, fast facts, and insightful infographics on how to activate behavior change at work. ### Thought Leadership in Your Inbox [![](https://info.cognician.com/hubfs/3_horizons_tile_image.png)](https://info.cognician.com/blog/activating-ai-adoption-the-path-to-maximum-value) 11 March 2025 ## [Activating AI Adoption: The Path to Maximum Value](https://info.cognician.com/blog/activating-ai-adoption-the-path-to-maximum-value) *Explore a transformative approach to AI adoption using the Three Horizons model. Learn how to overcome challenges and leverage GenAI Agents within your organization.* [Activate Behavior Change](https://info.cognician.com/blog/topic/activate-behavior-change) [![The image shows an iPhone displaying the ChatGPT app's loading or splash screen against a green background. The screen features ChatGPT's white logo (which appears as an abstract, circular knot-like design) at the center, with "ChatGPT" text below it, and "OpenAI" branding at the bottom. The iPhone appears to be floating or tilted at an angle, and the background is a solid emerald or forest green color that creates a minimalist, professional appearance. The device appears to be a recent iPhone model with a notch at the top of the display.](https://info.cognician.com/hubfs/blog_chatgpt_banner.jpg)](https://info.cognician.com/blog/chat-gpt-what-to-do-next) 19 October 2023 ## [ChatGPT - What you should do next](https://info.cognician.com/blog/chat-gpt-what-to-do-next) As the conversation around ChatGPT reaches new heights, organizations are seeking ways to adopt this tool safely and ethically. Our Chief Strategy Officer, Colin Sloman, delves into how Cognician can assist in this vital transition. [Change Management](https://info.cognician.com/blog/topic/change-management) [Behavior Change](https://info.cognician.com/blog/topic/behavior-change) [![A winding mountain road at dusk or dawn, captured using long exposure photography. The road snakes through green rolling hills and is marked by continuous light trails from vehicle headlights and taillights, creating a glowing S-curve that stretches into the distance. The road is bordered by wooden fencing, and the surrounding landscape features lush green hillsides in low light conditions.](https://info.cognician.com/hubfs/blog_change_easy_banner-1.jpg)](https://info.cognician.com/blog/change-made-easy) 18 July 2023 ## [Change Made Easy](https://info.cognician.com/blog/change-made-easy) In his thought-provoking blog post, our Chief Strategy Officer, Colin Sloman, explores the complexities of change and offers insights on how to simplify it. Drawing from his expertise in change management, transformational change, and behavioral science, Colin shares compelling stories of both failures and successes. He examines the evolution of change and its ongoing impact on organizations.  [Change Management](https://info.cognician.com/blog/topic/change-management) [Behavior Change](https://info.cognician.com/blog/topic/behavior-change) [![This image shows a person standing at a fork in the road, wearing a bright yellow winter jacket and a dark beanie hat, viewed from behind. They are facing two diverging paths on what appears to be a rural or mountain road. The landscape features autumn-colored grasslands or moorland, with snow-capped mountains and evergreen forests in the background. The roads are gravel or partially paved, creating a Y-shaped intersection. The scene has moody, overcast skies and appears to be set in a remote, possibly Scottish or Nordic landscape. The composition symbolically represents decision-making or life choices, with the person contemplating which path to take. ](https://info.cognician.com/hubfs/blog_ab_banner.jpg)](https://info.cognician.com/blog/abtestingwithcognician) 17 March 2023 ## [It's as Simple as A, B, ... (and C)](https://info.cognician.com/blog/abtestingwithcognician) *"How do you know when real change has occurred?" This is a question our Chief Strategy Officer, Colin Sloman, has asked many times. Colin shares his thoughts on using A/B Testing and data to deliver meaningful results that track change in large organizations.*  --- [Behavior Change](https://info.cognician.com/blog/topic/behavior-change) [![](https://info.cognician.com/hubfs/blog_change_sport_banner-1.jpg)](https://info.cognician.com/blog/changeisadoingsport) 24 January 2023 ## [Change Is a Doing Sport](https://info.cognician.com/blog/changeisadoingsport) In the realm of organizational change, practice is the key to progress, making change an active endeavor. Colin Sloman suggests that true learning involves more than just acquiring knowledge—it requires understanding, reflecting, and practicing to create lasting change.  [Behavior Change](https://info.cognician.com/blog/topic/behavior-change) [![This image shows two people sharing a lighthearted moment during what appears to be a work meeting or collaboration session. A woman wearing glasses, braided hair, an orange sweater, and a light blue denim jacket is seated at a table with a laptop. Across from her is a man in a light-colored button-up jacket, holding a pen. Both are laughing genuinely, suggesting they're having an enjoyable interaction. They're in what looks like a modern office space with exposed brick walls.](https://info.cognician.com/hubfs/blog_hr2020_banner.jpg)](https://info.cognician.com/blog/the-decade-of-hr) 13 December 2022 ## [2020s, the Coming of Age of HR. No, Really!](https://info.cognician.com/blog/the-decade-of-hr) *As we enter the new decade, Human Resources is poised to undergo a significant transformation. Colin Sloman explores the future 'Decade of HR', focusing on the shift from administrative functions to talent management, recruitment, and retention. What does today's workforce need, and how will HR address these requirements moving forward?*  --- [Behavior Change](https://info.cognician.com/blog/topic/behavior-change) [![A modern glass building facade reflecting a bright blue sky with white fluffy clouds. The facade is divided into a grid of rectangular glass panels, each mirroring portions of the sky and clouds, creating a geometric pattern of blue and white reflections.](https://info.cognician.com/hubfs/blog_cloud_adoption_banner.jpg)](https://info.cognician.com/blog/activate-behavior-change-and-cloud-adoption) 15 November 2022 ## [Cloud Adoption: Change Their Behavior or Change Your Mind](https://info.cognician.com/blog/activate-behavior-change-and-cloud-adoption) Change begins with planning and processes, but its success hinges on people. Colin Sloman examines what is essential for individuals to adapt to and embrace cloud technology migration.  [Behavior Change](https://info.cognician.com/blog/topic/behavior-change) [![This image shows a striking underwater scene where a single bright yellow/orange fish stands out among a large school of blue fish. The composition creates a powerful visual metaphor for standing out from the crowd or being different. The orange fish appears to be a tropical species, possibly a yellow tang or butterflyfish, while the blue fish appear to be a different species swimming in a dense school. There are some coral formations visible at the bottom of the frame.](https://info.cognician.com/hubfs/blog_transformative_change_banner.jpg)](https://info.cognician.com/blog/delivering-transformative-change-engaging-one-mind-at-a-time) 25 October 2022 ## [Delivering Transformative Change – Engaging One Mind at a Time](https://info.cognician.com/blog/delivering-transformative-change-engaging-one-mind-at-a-time) *Is transformative change just another buzzword losing its buzz? Colin Sloman discusses how transformative change becomes more than just a phrase, but a reality.* [Behavior Change](https://info.cognician.com/blog/topic/behavior-change) [![This image shows a hybrid meeting setup in a modern office conference room. Several people are seated around a conference table, viewing a wall-mounted TV screen displaying a video conference call with multiple remote participants in a grid layout. The in-person attendees appear to be diverse, including people wearing various business casual attire in colors like yellow, beige, and green.](https://info.cognician.com/hubfs/blog_hybrid_leadership_banner.jpg)](https://info.cognician.com/blog/hybrid-workplace-success-relies-on-leaders-what-can-we-do-to-make-sure-they-succeed) 18 August 2022 ## [Hybrid Workplace Success: Empowering Leaders for the Future](https://info.cognician.com/blog/hybrid-workplace-success-relies-on-leaders-what-can-we-do-to-make-sure-they-succeed) *Hybrid working is the future. It's crucial to equip leaders to get it right. Colin Sloman discusses how Cognician can help.* [Behavior Change](https://info.cognician.com/blog/topic/behavior-change) [![This image shows a digital visualization of a world map created using dots and data points, displayed in a futuristic style. The map is rendered in bright cyan/turquoise blue lights against a dark background, with some orange/warm light elements creating contrast. The visualization appears to be made up of small dots and digital elements, suggesting a technological or data-driven representation of global connectivity or worldwide digital networks.](https://info.cognician.com/hubfs/blog_dataworld_banner.jpg)](https://info.cognician.com/blog/data-is-everywhere-does-your-organization-know-what-to-do-with-it) 2 August 2022 ## [Data is Everywhere. Does Your Organization Know What to Do With It?](https://info.cognician.com/blog/data-is-everywhere-does-your-organization-know-what-to-do-with-it) *Data fluency is increasingly important for today’s organizations. Colin Sloman discusses why and how Cognican can help.* [Digital Transformation](https://info.cognician.com/blog/topic/digital-transformation) [![This image shows a dramatic upward view of a tightrope walker or high-wire artist balancing on a wire suspended between tall buildings in an urban setting. The perspective is from the ground looking up, with two skyscrapers framing the composition on either side against a cloudy sky. The silhouette of the person on the wire appears small against the vast scale of the buildings, creating a striking contrast. The image has a bluish-grey tonal quality that adds to its dramatic atmosphere.](https://info.cognician.com/hubfs/blog_onboarding_m%26a_banner.jpg)](https://info.cognician.com/blog/your-approach-to-onboarding-acquired-hires-can-make-or-break-your-ma) 29 June 2022 ## [Your Approach to Onboarding Acquired Hires Can Make or Break Your M&A](https://info.cognician.com/blog/your-approach-to-onboarding-acquired-hires-can-make-or-break-your-ma) *How you engage and onboard acquired hires can make or break a merger or acquisition. Colin Sloman discusses why and how Cognican can help.* [Talent Management](https://info.cognician.com/blog/topic/talent-management) [Change Management](https://info.cognician.com/blog/topic/change-management) [![This image shows an offshore wind farm with multiple large wind turbines installed in the ocean. In the foreground, there's a prominent white wind turbine with three blades, and several more turbines can be seen fading into the misty distance. The turbines are standing in deep blue water, and the image has a cool, blue-toned atmosphere.](https://info.cognician.com/hubfs/blog_sustainability_banner.jpg)](https://info.cognician.com/blog/sustainability-is-no-longer-an-option-but-the-only-way-forward-for-businesses) 3 May 2022 ## [Sustainability Is No Longer an Option but the Only Way Forward for Businesses](https://info.cognician.com/blog/sustainability-is-no-longer-an-option-but-the-only-way-forward-for-businesses) The transition to sustainability doesn't have to be impossible. Our Chief Strategy Officer explains why and how Cognician can help. [Leading Change](https://info.cognician.com/blog/topic/leading-change) [Activate Behavior Change](https://info.cognician.com/blog/topic/activate-behavior-change) [![This image shows a striking spiral staircase with a sleek, modern design. The stairs are made of a metal material, likely steel or aluminum, with a distinctive spiral shape that draws the eye inward. The staircase has a cool, blue-toned color scheme that gives it a contemporary, minimalist aesthetic. The repetitive pattern of the spiral steps and the circular, open center create a visually captivating and almost hypnotic effect.](https://info.cognician.com/hubfs/blog_onboarding_banner.jpg)](https://info.cognician.com/blog/how-the-great-resignation-must-lead-to-the-great-onboarding) 15 March 2022 ## [How the Great Resignation Must Lead to the Great Onboarding](https://info.cognician.com/blog/how-the-great-resignation-must-lead-to-the-great-onboarding) *Good onboarding can ease the effects of the Great Resignation. Our CSO, Colin Sloman, explains why and how Cognician can help.* [Change Management](https://info.cognician.com/blog/topic/change-management) [![Has The 'Great Crew Change' Finally Arrived?](https://info.cognician.com/hubfs/Blog%20Post%20Images/2022%20blog%20post%20images/220201-february/220207%20oil%20and%20gas-feature.png)](https://info.cognician.com/blog/has-the-great-crew-change-finally-arrived) 1 February 2022 | Feature ## [Has The 'Great Crew Change' Finally Arrived?](https://info.cognician.com/blog/has-the-great-crew-change-finally-arrived) *Cognician CSO, Colin Sloman, discusses the challenges and importance of reskilling oil and gas workers for a sustainable future.* [Team Transformation](https://info.cognician.com/blog/topic/team-transformation) [![](https://info.cognician.com/hubfs/Blog%20Post%20Images/2021%20blog%20post%20images/211201-%20december/211207%20WPC%20post-%20feature.jpg)](https://info.cognician.com/blog/how-should-wpc-rise-to-the-challenge-of-a-net-zero-future) 8 December 2021 | Feature ## [This Is Not a Drill: How Should WPC Rise to the Challenge of a Net-Zero Future?](https://info.cognician.com/blog/how-should-wpc-rise-to-the-challenge-of-a-net-zero-future) *Will the most significant contributor to climate change rise to the challenge of a net-zero carbon future?*  [Change Management](https://info.cognician.com/blog/topic/change-management) [Leading Change](https://info.cognician.com/blog/topic/leading-change) [![COP26: What Comes Next?](https://info.cognician.com/hubfs/Blog%20Post%20Images/211101-november/211115-cop26-featured.png)](https://info.cognician.com/blog/cop26-what-comes-next) 15 November 2021 | Feature ## [COP26: What Comes Next?](https://info.cognician.com/blog/cop26-what-comes-next) *We discuss what is next for organizations in the wake of COP26 and how they can rapidly adopt a sustainability agenda.* [Activate Behavior Change](https://info.cognician.com/blog/topic/activate-behavior-change) [![The Big Question about COP26 and Why It's Important to Start Small](https://info.cognician.com/hubfs/Blog%20Post%20Images/211101-november/211110-feature-colin-featured.png)](https://info.cognician.com/blog/the-big-question-about-cop26-and-why-its-important-to-start-small) 10 November 2021 | Feature ## [The Big Question about COP26 and Why It's Important to Start Small](https://info.cognician.com/blog/the-big-question-about-cop26-and-why-its-important-to-start-small) COP26 preparation is in full flow! So it is not surprising that many clients are asking how to drive a mindset shift within their organizations on climate, carbon, and a sustainable future for the planet. [Change Management](https://info.cognician.com/blog/topic/change-management) VIEW MORE ![logolight (1)](https://info.cognician.com/hubfs/logolight%20(1).svg) Cognician’s founding belief is that people are capable of great things when their behavior is driven by meaningful conversations, great questions, powerful ideas, and deeply felt emotions. Our core capability is enabling large organizations to activate behavior change at scale. We achieve this by creating personalized, data-driven digital experiences that are grounded in action, follow-through, reflection, and social engagement. 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